In the words of the RADO company’s founder: “if we can imagine it, we can make it. And if we can make it, we will.”
Since its formation, Rado has continually fascinated watch lovers all over the world with its ground breaking innovations. Rado watches are famous for their premium materials and for their unique aesthetic qualities. Numerous Rado watches have been rewarded with international design prizes such as the Red Dot Award and the brand remains committed to its quest for outstanding new ideas.
Rado is a globally recognised brand, famous for innovative design and its use of revolutionary materials to create some of the world’s most durable watches. Since the 1980s the use of high-tech ceramic has been an important feature of Rado watches. All Rado watches are a fusion of technology and design. Unlike other Swiss watch makers, Rado focuses on the innovation and development of high-tech materials and functional design.